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Back in 2005 I registered the business name 'James Oaks Enterprises LLC' with the State of Ohio, and obtained a business license to allow me to sell automotive parts. At the time I was working with Joel (Copykat) to produce differential covers and lift brackets. I used a DBA (Doing Business As) 'TRS Fab & Off-Road' to operate the parts business, and had 'The Ranger Station' and 'TRS Fab & Off-Road' operating under the 'James Oaks Enterprises LLC' business name. Operating these under James Oaks Enterprises LLC (Limited Liability Company) offers personal protection against anyone that may want to file any suits against either site by operating them as a legitimate business.

Near the end of 2010 I signed up with a new distributor so that I could offer parts for lowering Ford Rangers. TRS Fab & Off-Road simply wasn't a good name choice for a business selling parts for lowered street vehicles, so a name change was in order. Plus, using the TRS logo for The Ranger Station and TRS Fab & Off-Road was just weird. After much consideration I decided to simply drop the 'DBA TRS Fab & Off-Road' and use the legal business name 'James Oaks Enterprises LLC' that TRS Fab & Off-Road has operated under. This would keep me from having to get a new business license and change any paperwork I have filed with my current distributors.

I also chose to separate the parts business from The Ranger Station and not operate them under the same company anymore. I get offers every year from people/corporations wanting to buy 'The Ranger Station'. I believe it's because they see me as some guy with a hobby website and think I'm going to jump at the opportunity to make a buck and sell my site. I also think that companies don't take an interest in advertising here because they just see it as a single site with a single owner and not a professional organization.

In 2011 I will begin operating this site under the business name '959 Media LLC'. Why 959 media?? During my career as a State Trooper I worked under the Unit Number of 959. That's how I was identified on the radio, and it became my nickname in the field. When I would walk in to a room at DHQ, GHQ, or special operations, it was more common for people to say my unit number when they saw me than to say my name. The number became very symbolic to me, and when I retired from the state they gave me a customized license plate that had 'OSP 959' printed on it with the Highway Patrol logo. Heck, even my personal vehicle had 'SP 959' as my personal license plate.

When the time came to create a business name (LLC) to operate The Ranger Station under, I tried to come up with some clever names, but ultimately decided on 959 Media. 959 from my unit number/nick name, and media for the type of business.

I haven't taken the time yet to create a 959 Media LLC business logo. I foresee a logo with 959 over the word Media with the 'a' being the top triangle of a star. Or at least something to that effect.

How will this effect the site? Not much. The Ranger Station is my baby and I will continue to work to make it a popular site for enthusiasts to vist and rely on for technical information.

 

 

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