I've used just about every brand of fuel pump out there and I can tell you that it doesn't really matter what you use... most are junk. Motorcraft, if you can find one, will be your best bet.
Part of the problem is that things get rebranded and reboxed so many times that you never know what you're getting. You might think that NAPA might have better parts than Autozone but that might not be the case, might be the same junk in both boxes (or not.) Main thing is to buy one with a lifetime warranty and hold the store to it when it fails... keep your receipt! I had O'Reilly replace one pump 6 times, another NAPA pump has been replaced at least 3-4 times... I just bring in a stack of stapled together receipts going back 15 years and explain that their junk continues to fail.
Might not hurt to clean out your fuel tank if you get repeated failures too. I replaced a pump one time without doing that because it looked OK but the new pump died within a couple hours. I drained the tank and there was a layer of very fine silt floating around that would make its way past the strainer.